Rio Beverages
As a leader in the industry since 2009, Team RIO has a wealth of knowledge and experience in everything related to the manufacturing of fantastic Fusion Drinks. The beverage industry is constantly changing, so it’s important to keep up with the latest advancements.
RIO is a live example.
UI Design | Social Media Creatives
Project Goals
With the launch of their new products,
Rio Chunkies & Boom, the Co-founders wanted to revamp the website. Based on the TG of the product (13-21-year-olds), the design system was created.
Our deliverables also included social media creatives in order to increase the traffic to their website.
Team
Digital Designer (Me), Design Director, Customer Account Manager, Social Media Specialist, Copy Writer
My Responsibilities
UI Design of Fusion Page, Contact Page and Social Media Creatives
Tools used
Pen-paper, Adobe Photoshop; Illustrator; After Effects
Site Map
Landing page
Navigation
Product summary
Explore flavours
Fusion
Boom
Product brief
+ Add to cart
Product details
+ Qty to add to cart
The Rio Story
Contact
Cart
Order now
Fusion
Boom
Typography
Aa
Blogger
Medium
Aa
Blogger
Medium
Aa
Malove
Regular
Color Palette
#28cc97
#9c6bad
#f06392
#ff9966
#ffc669
#a6e33d
#c0f060
#8cde52
#ffff00
#6699ff
#3d7e3
#6666fc
Lo-fi wireframes
Before starting the designs of the web pages, I made hand sketches. These gave me a basic layout of the designs.
Final designs
The final outcomes were quirky and colorful web pages. Perfect to attract a young and vibrant crowd. Based on the color scheme, I created social media posts and videos as well for the promotion of the new products.
Fusion page
Contact page
Some more work
